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"9781292482521"
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Title
Marketing [electronic resource] : real people, real choices 12th ed.. ; global ed..
Author
Solomon, Michael R.
Publisher:
Pearson Education, Limited,
Pub date:
[2025].
Pages:
1 online resource (532 pages :
ISBN:
9781292482521
Item info:
1 copy currently available at Tun Hussein Onn Sunway Library.
9781292482521
Holdings
Tun Hussein Onn Sunway Library
Copy No.
Location
HF5415.35 S68 2025EB
1
Internet Access (nocirc)
Note: Accessible until 31/3/2027
Enriched Content
Marketing [electronic resource] : real people, real choices
12th ed.. ; global ed..
Solomon, Michael R.
data is
5
% loaded
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MARC Record
Marketing [electronic resource] : real people, real choices
12th ed.. ; global ed..
Solomon, Michael R.
Fixed field data:
210923s2025 enka s 001|0 eng d
ISBN:
9781292482521 (e-book)
ISBN:
9781292482538 (pbk.)
Cataloging Source:
nmf rda
Local LC call number:
HF5415.35 S68 2025eb
Personal Author:
Solomon, Michael R.
Title:
Marketing [electronic resource] : real people, real choices / Michael R. Solomon, Saint Joseph's University, Greg W. Marshall, Rollins College, Elnora W. Stuart, The University of South Carolina Upstate, Brad D. Carlson, Saint Louis University, Janée N. Burkhalter, Saint Joseph's University.
Edition:
12th ed.. ; global ed..
Publication & Copy.:
Harlow : Pearson Education, Limited, [2025].
Publication & Copy.:
©2025.
Physical description:
1 online resource (532 pages : illustrations)
336:
text txt rdacontent
337:
computer c rdamedia
338:
online resource cr rdacarrier
Bibliography note:
Includes bibliographical references.
Subject term:
Marketing
Added Entry-Personal Name:
Marshall, Greg W.
Added Entry-Personal Name:
Stuart, Elnora W.
HTTP:
Click here to access the e-book.
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