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  Title

  Marketing management [electronic resource] 4th ed.. ; International student ed..

  Author

  Marshall, Greg W.  

  Publisher:

  McGraw-Hill Education,

  Pub date:

  [2023].

  Pages:

  1 online resource (xxiv, 407 pages :

  ISBN:

  9781264364039

  Item info:

  1 copy currently available at Tun Hussein Onn Sunway Library.
  

  • 9781264364039
    
  • Holdings
    Tun Hussein Onn Sunway Library				Copy No.	Location
    HF5415.13 M36 2023EB				1	Internet Access (nocirc)
    	Note: Accessible until 14/2/2026.

• Enriched Content

  Marketing management [electronic resource] 4th ed.. ; International student ed..
  Marshall, Greg W.
  
  data is 5% loaded
  
  

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• MARC Record

  Marketing management [electronic resource] 4th ed.. ; International student ed..
  Marshall, Greg W.
  

  Fixed field data:

  210915s2023 nyua s 001 0 eng

  ISBN:

  9781264364039 (e-book)

  ISBN:

  9781260598230 (pbk.)

  Cataloging Source:

  nmf rda

  Local LC call number:

  HF5415.13 M36 2023eb

  Personal Author:

  Marshall, Greg W.

  Title:

  Marketing management [electronic resource] / Greg W. Marshall, Rollins College, Mark W. Johnston, Rollins College.

  Edition:

  4th ed.. ; International student ed..

  Publication & Copy.:

  New York, NY : McGraw-Hill Education, [2023].

  Publication & Copy.:

  ©2023

  Physical description:

  1 online resource (xxiv, 407 pages : illustrations)

  336:

  text txt rdacontent

  337:

  computer rdamedia

  338:

  online resource rdacarrier

  Bibliography note:

  Includes bibliographical references and indexes.

  Subject term:

  Marketing--Management.

  Added Entry-Personal Name:

  Johnston, Mark W.

  HTTP:

  Click here to access the e-book.